Adobe is saying, “we’re betting the farm on this strategy. But today it became very, very clear that this is different. So many of us have wondered about the future of this whole “cloud” thing. Unfortunately, Adobe has not been particularly good at offering services in the past - they tend to kill them in one way or another. The world has changed, and it has become clear that the only way for Adobe to provide products is to provide them as a service. That model, which worked for two decades, just doesn’t anymore. And, like most software developers, they have found that it no longer works to offer new versions once every 12-24 months and hoping that people will upgrade. They need income to keep supporting and improving their software.

They’re not overly greedy thugs or bullies, like some flamers have implied. They’re not trying to rip you off or reach into your wallet unnecessarily. InDesign gets a new dark UI (so it looks more like its siblings, Illustrator and Photoshop), a performance boost by going all 64-bit on the Mac OS, and a few minor features (like QR codes and a pretty awesome new Font menu in the Control panel).Īdobe, like all software developers, needs income.(If you don’t want the whole cloud, you can get a subscription to InCopy only for $10/month!) InCopy will be added to the Creative Cloud.InDesign’s name/branding becomes InDesign CC.But I have to get a few quick InDesign-focused headlines off my chest: There is so much news and background here that we’ll be breaking this into several articles. Some people will flail their arms and say it’s the beginning of the end others will breathe a sigh of relief most folks will wonder what it all means. Adobe annouced today that they are adopting a cloud-only future, and the next version of InDesign, Photoshop, Illustrator, and all our favorite tools, will be be available only by subscription to the Adobe Creative Cloud. You might recall those memorable words from The Hitchhiker’s Guide, and they are certainly words of wisdom today.

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